Brand Activation — Montreal
Brand
activations
in Montreal.

Experiential marketing, pop-ups and product launches — designed, built and operated by one team, from concept to impact report.

Discuss A Concept

Concept and budget within 5 business days.

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  • Multi-step custom error style

  • Multi-step default error style

How We Work
Concept to measurement, without three separate vendors.

We design the idea, build the set in our own shop and run it on site. One creative team and one workshop, same address.

  • Multi-step custom error style

  • Multi-step default error style

Concept &
Creative Direction

Territory, visitor journey, and the moments people will photograph. We start from your brand platform, not from a template we reused last quarter.

Built In Our Workshop

Sets, kiosks, furniture and dressing produced in our Pointe-Saint-Charles workshop. Prototypes you can see, touch and refine before the final build.

Impact Measurement

Footfall, dwell time, product trials, content generated and coverage earned. A clear, numbers-based report delivered within ten days of the activation closing.

Spotlight
Activation Formats
Three ways to make your brand something people enter.

In a storefront, in a venue or on the street — the format follows the objective, never the reverse.

  • Multi-step custom error style

  • Multi-step default error style

2 - 10 days
Immersive Brand Experiences

Sensory journeys, projection, spatialized sound and interactivity. Visitors move through the brand instead of looking at it on a banner.

50 – 400 guests
Product Launch Events

A staged reveal, media area, hands-on trial space and a content corner. Journalists and creators leave with images they can publish that night.

1 - 6 weeks
Pop-Ups and Storefronts

Site search, permits, fit-out, brand ambassadors and strike. A working pop-up on the Plateau or downtown, run end to end.

Brands We Work With

Activations people actually photograph.

Deloitte
Fasken
McMillan
Desjardins
AWS
Gameloft
Stantec
Coveo
Compulsion Games
RBC
Warner Bros.
Intapp
Bausch
Sika
Ubisoft
Davies
DRW
Beacon
PWC
Stikeman
Warner Bros
Deloitte
Fasken
McMillan
Desjardins
AWS
Gameloft
TCC
Coveo
Compulsion Games
RBC
MongoDB
Intapp
Bausch
Stantec
Sika
Ubisoft
Davies
DRW
Beacon
PWC
Stikeman
Warner Bros
Camille Rousseau
Brand Director · Lightspeed
Simon Barbeau
Head of Experiential Marketing · Ubisoft
FAQ

What brand teams ask us.

What does a brand activation in Montreal cost?

A weekend activation with a fabricated set starts around $35,000. A four-to-six-week pop-up including site, staff and content generally lands between $90,000 and $250,000. Quotes always separate concept, build, site and operations.

Will you work with our creative agency?

Yes, very often. Your agency keeps the brand platform and the message; we take feasibility, fabrication and on-site operations. We can also own creative direction end to end if you have no agency on the file.

Do you handle permits and city regulations?

Completely. Public-space occupancy, temporary signage permits, fire compliance, insurance and borough relations. This is the slowest part of any project: allow six to eight weeks for a street-level activation.

How do you measure results?

We agree the indicators before opening: footfall, dwell time, trials, sign-ups, content generated and media coverage. On-site counting, digital forms and social listening, all delivered in a report within ten days.

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Do you provide brand ambassadors?

Yes: bilingual ambassadors, trained on your messaging and dressed to your identity. We handle recruitment, scheduling and daily supervision for the full run of the activation.

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